People powered progress.

Segmented Collective

As a collective of independent professionals, your business will gain access to highly skilled experience, retained or on-demand, working as a team to elevate all aspects of your marketing.

 
WIN_20210416_08_50_34_Pro (4).jpg

Strategy, Marketing Management

David Spriet

David is a senior marketing & communications professional with over 25 years of experience spanning a wide range of disciplines. He is a unique talent, skilled at developing strategies while at ease rolling up his sleeves to execute programs, bringing ideas to life.

His experience includes brand strategies, marketing plans, digital marketing, lead gen/nurturing campaign management, product marketing, project planning, marketing resource management, new business pitches, copywriting, measurement, and more. 

David served many years as an executive volunteer with the Canadian Marketing Association. He has held board-level positions for youth sports organizations and helps NPO events enhance communications.

 
oliver hill 2.jpg

Brand Design, Graphic Design

Oliver Hill

Oliver spent more than a dozen years with leading Atlantic Canadian agencies before launching Oh! Design in 2007. He has designed many brand identity programs, print materials, and online communications, which have strengthened brands for high-profile organizations, small businesses, and start-ups.

Oliver has received awards from ICE, The Advertising and Design Club of Canada, and the Canadian Regional Design Awards. Oliver holds a Bachelor of Design in Communication Design degree from NSCAD University.

 
Michael Egan black and white.jpg

Website UX, Design & Development

Michael Egan

Michael is an experienced web designer and developer with a track record of creating simple websites that handle complex problems. He is a firm believer in user-centred design and puts people and business objectives ahead of unnecessary artistic pomp and plumage.

He has won several ICE Awards in web design and has earned himself a strong reputation for producing high-quality work. His specialties include UX design, WordPress development, web style guide planning & curation, web application integrations, and more.

 
digital specialists.jpg

Collective Specialist

Digital Specialists

In this day and age, marketing has become more complex than ever. There is an increasing number of new technologies available, and the powerhouse martech platforms are constantly evolving. Depending on the complexity of the challenge at hand, Segmented Marketing has curated a roster of marketing and digital specialists.

  • Search Engine Optimization

  • Google Analytics

  • Paid Search / Google Ads

  • Video Development / Production

~ Andrew Wheelock

Franchise Owner/Operator. Truly Nolen & Skedaddle Wildlife Control

“After years of hard work servicing customers, I knew we needed marketing help to scale the business. David took the time to understand our brands, what makes us unique, and elevated our marketing to a new level. He puts the right strategies in place and makes sure our campaigns are well-executed. We’re growing faster than ever, and our marketing plays a key role. ”

Image of Andrew Wheelock - Pest Control business owner/operator

People powered progress.

Do you have the right team, with the right skills propelling your marketing forward?